Archive for December, 2013

Stereotypes of young people

December 13, 2013

Stereotypes of young people in the media today:

18-30 beach advert 

Romantic– focus mainly on sex- guy and girl on the beach mainly interested in one another.

Party animals– drunk and hungover man has had a good night as he wakes up in the sea.

Summer 2012- promo video

Activities– eg: water slides, paragliding and partying. This could be linked back to the first one with the man who awakes in the water after a night out of partying.

Focus on the bodies-  ( both male and female but more emphasis on female body. This can be linked to the first one when they are both being romantic on the beach.


Age- Stereotypes of old people

December 13, 2013










-Smell bad




-Positive stereotype of Grandma

British film industry

December 13, 2013

Today we were looking at what films we could easily call culturally British and financially British, this means that the films should have the aspects of a British cast, director, crew and story. And financially British is not using money from Hollywood to fund the film. We looked at a variety of films, we were questioning whether the film ‘Welcome to The Punch’ was both culturally and financially British, this is because the film seemed to have influences of Hong Kong which is more a global culture. Hot Fuzz has both aspects of being culturally and financially British, as all the locations were in England, but it was inspired by western movies. The culturally British films make less money than Hollywood, because the main majority go to see American style films such as The Hunger Games and Iron Man franchise as the American culture is the second culture to British. And if a British film wanted to sell to an American distributor in a major studio, the major studio would be interested in their own films. The BFI funds culturally British films to…

  • promote new talent
  • promote British culture at home and abroad

And to support arthouse film culture.