Posts Tagged ‘Michelle Keegan’

Stars- 25th September 2013

September 30, 2013

Stars

  • marketing device
  • commodity – a product to be sold
  • persona – image that plays across texts – primary (film) secondary (chat shows, etc)
  • reduces the uniqueness of the film
  • gives the audience a clear idea of what to expect in the film
  • an object of desire
  • the meaning can shift (mean different things to different people – readings)
  • typecast – known for playing a certain type of role
  • some stars more typecast than others
  • can be difficult for starts to break out of it

Jim Carrey– trying to break out of his slapstick comedy persona with such films as The Number 23, I Love You Phillip Morris and The Majestic
wasn’t successful so he turned to  franchises- Anchorman 2, Kick-Ass 2 and Dumb and Dumber To

Stars who are starting to become less successful are likely to go back and make a squeal

A-List Stars- massive, open movies – Tom Cruise, Leonardo DiCaprio, Johnny Depp, Brad Pitt, Angelina Jolie

B-List Stars- Vince Vaughn, Matt Damon, Cameron Diaz

  • Stars are usually attractive – erotic contemplation
  • one way relationship

TV Stars

  • David Tennant
  • John Hamm (Mad Men)
  • Ashley Walters? (Top Boy)

TV Stars have a circulating persona (chat shows, TV magazines, morning TV)

Holly Willoughby – TV presenters can be stars too
acts suitably for the program she is in therefore is a personality not a star because she doesn’t act the same (doesn’t have a persona)
Celebrity Juice, This Morning, The Voice

Soap Stars

  • Michelle Keegan (Coronation Street)
  • Steve McFadden (Eastenders)
  • Barbara Windsor (Eastenders)
  • Chris Fountain (Hollyoaks and Coronation Street)
  • Patsy Palmer (Eastenders)
  • Shane Riche (Eastenders)
  • Jesse Wallace (Eastenders)
  • Suranne Jones (Coronation Street)
  • Danny Mac (Hollyoaks)

 

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